The official vendor for specialty license plates in Texas, My Plates, is in the process of formally notifying over fifty organizations that their plate design does not meet the state's new minimum requirement of 200 plates actively in-use.
This new requirement became effective December 1st, 2014 as part of the My Plates renewed contact with the state. This new requirement will not impact the state's vanity and military plates, which are not at risk of being removed. Under the new threshold requirement, vendor plates that do not meet the minimum of 200 plates actively in-use over a given year are at risk of being permanently removed from the program. As of December 1, 2014, plates have up to a maximum of 365 days to meet the threshold. During this period, they must also meet the periodic milestones outlined below to ensure progress is being made towards the threshold. Of the fifteen Texas high schools within the My Plates program, only one school, Carroll ISD has actually met the sales target. Four of the eight charity plate organizations within the program are at risk. The charities safe are the National Breast Cancer Foundation, Glory Gang Ministries, the Peace Officer's Memorial Foundation and the World Wildlife Fund. There are ten sports and outdoor plate designs that are below the threshold including recognized brands such as NASCAR (four plates), Texas Motor Speedway, Houston Rockets and Houston Dynamo. Six of the seven plates within the Business plate category are at risk including, Dr. Pepper, Keller Williams and Ignite Energy. The only business plate safe is RE/MAX. Sixteen College plates are at risk. Five of those are Texas colleges with the other eleven being from out of state. Since November 2009, Texans have purchased more than 215,000 My Plates, putting more than $28M in the general revenue fund, which helps pay for services for all Texans.
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